Look smart this Valentine’s day!

By on February 13, 2019

”There is just one happiness in life,to love and be loved.”

Let’s be honest, Valentines’ day brings up great memories for all of usWe all have spent countless days and nights to get that perfect look and it’s of paramount importance for those celebrating to be well groomed for the d-day.

Personal grooming can never be taken for granted as it’s an extension of who you are. As a famous saying goes” You are your habits”.  It isn’t a herculean task to be well groomed. All you need is some time for yourself and some simple do’s and don’ts to guide you through.


  • It is better to avoid getting a facial or a new beauty treatment done just before Valentine’s Day or any other important day to steer clear of any adverse reactions to your skin. Don’t we all want to evade those pesky pimples and rashes!
  • Get a manicure and pedicure regularly for well groomed hands and feet.
  • Makeup helps accentuate our natural beauty. While makeup is an important tool to look good, one should always know one rule doesn’t fit all. Women tend to go overboard with makeup just to fit in to the Valentine’s day craze. For eg: Just because it’s Valentine’s Day our outfits or makeup don’t have to be necessarily red or pink.
  • The golden rule is to either go bold with your eye makeup or lips. If going with bold eyes then opt for brown/pink toned nudes or a muted gold lips.
    • Use right amount of highlighter to get that warm loved up glow on your face.
    • One should keep it in mind that no matter what which makeup look you choose to wear it should resonate with you as a person.
  • Accessories are important add-ons to your whole look and hence should be chosen wisely. A wrong accessory can turn the entire look to a disaster while the right one can take the look to a whole new dimension. Some of the key points to be considered while accessorizing:
  • Either wear a chunky neckpiece or a statement earring. DON’T wear both as this will give a cluttered look.
  • Your shoes and handbags don’t have to match either in colour or aesthetics, if you plan to wear dark coloured shoes then handbags can be a little understated.    
  • Either wear bright clothes or eye grabbing accessories, doing both will only add unnecessary drama and unwanted attention to your look.     


  • Slouching and playing with the hair is to be avoided as you would want to give a confident vibe.
  • Maintaining eye contact is important as inability to do so can signal disinterest.
  • Avoid unnecessary hand gesticulation.
  • It is important to smell good. Choose a fragrance of your liking but keep it warm and subtle.  Overdoing the fragrance just kills its purpose.


  • When it comes to gifting there are no fixed rules. It is a common perception that women should be recipients of gifts and not the ones giving them. Let us aim to change that, surprise your significant other/loved one by gifting them something personal and innovative. It could be as extravagant as cuff-links to as simple as a personal handmade card. But always keep in mind what interests your loved one.


Wear clothes according to your body type and personality and don’t follow fashion trends blindly. Wear what you are most comfortable with you will be just fine.

  • SKIRTS: Skirts go well with shirts, tops and even tank tops.
  • DRESSES: You can opt for long or short dresses depending on your comfort level. The colour of the outfit need not be just reds or pinks; you can play with colours like yellow, green, royal blue or maroon. Even black and white makes for a good choice.  


Do’s & Don’ts – Professional Wear for Women

By on September 7, 2018

In my earlier article, I mentioned the importance of looking professional for Women. 

Looking professional is an important step as this portrays your personality, displays authority, credibility and seriousness towards work.
Here are some of the do’s & don’ts in professional wear for Women.

  • Wear Dark colours (Black, grey, forest green)
  • Wear Cotton Pants, Straight Pants
  • Wear Collared Kurtas for Indian Formals
  • Wear Indian formals of fabrics like, Cotton, Khadi, Linen, Silk
  • Wear Closed toe heel shoes, Pumps, Wedges
  • Jewellry should be simple & classy
  • Wear Floral Prints
  • Borders (Gold / Silver) on Indian formals
  • Wear Chiffon, Georgette
  • Wear Slippers
  • Wear body hugging dress.
  • Wear dangling earrings along with neck piece.
These are just few of the many and I am sure it will be helpful in determining your professional look.
I will be happy to cover more on this topic. Do write in with your questions on asmita.aic@gmail.com or leave comment below.

Women – Look Professional, Be Professional

By on August 29, 2018

In my DiVA PRO – Workshop for Women Professionals, I often get asked by Women professionals that there is huge differentiation apparent between Men and Women in Corporate in terms of authority, work allotted or even pay for that matter, inspite of being equally good at work.

That is when I give them a case and ask them for their opinion.

There are 2 financial advisors who have come to you to convince you to buy investment plans. One of them is neatly and formally dressed and talks with confidence while the other one is in Jeans & T-Shirt.

Who would you trust for your investments?

All in unison vote for the first person.

Before even the second person has got a chance to speak, we would have made the decision of not buying from him with the perception of ‘How can he take care of our investment if he cannot take care of himself?’

Similarly, when in Corporate, especially for women, it is very important to look and feel professional. Your personality, Values, Authority, Trustworthiness, Intelligence are judged by the way you carry yourself. And, YOU yourself are responsible to make that image for you.

Everybody wants to become successful but to be successful, you need to get that opportunity to prove your work. And if you do not get the opportunity, how will you be successful? This opportunity can be seized if you focus on the way you dress yourself, Your Body Language, and the overall way you presentation yourself. You have to invest in yourself first for others to see the potential in YOU.

I will be covering few essentials of Corporate look in my articles.

Also, I am conducting DiVA PRO workshop for Women Professionals soon. You can mail on asmita.aic@gmail.com to know more and to register for workshop.

Cluster your Wardrobe…

By on July 13, 2018

In my previous article, I had written about the struggle women face when choosing clothes and clustering of clothes would be the best possible solution.

As per Dictionary, Cluster is to form or gather together. Similarly, in Image Consulting, Cluster is to form or gather together group of co-ordinated clothes and accessories which creates different looks and individuality to the person.

Clustering would help you

  • To break the wardrobe into smaller manageable groups.
  • Flexibility to buy and replace clothes on a piece basis.
  • Get maximum wear out of older clothes.
  • Saves shopping time.
  • Guarantees mix-and-match.
  • Reduce useless impulse purchases.
  • More Consistent Personal Style.
  • Simplifies your life.

Just imagine with a little planning and innovation, you are able to create 25 looks with just 5 clothing pieces and most importantly, your wardrobe can be manageable and with it your life.

Exciting, Isn’t it? Wait. No need to go shopping yet. You can first evaluate what you currently have in your wardrobe and how they can be used to the optimum. Basis that, you can create a shopping list.

If you need to know more on clustering or need help with your wardrobe, please write to asmita.aic@gmail.com and we will get back to you with your queries.

We also conduct sessions which shows different styles and looks.

Can Less be More? Try Clustering..

By on July 13, 2018

It was just the other day that my dear friend enlightened me that profit margins in apparel industry ranges from 6 – 13% as per industry analysts. It sure raised an eyebrow for me but was not totally shaken by this fact.

Being in Image consulting for 4 years now, have come across many clients who are at influential positions but still go through the struggle of not knowing what to wear for different occasion. They like everyone, go on shopping spree and purchase everything possible without being aware that the same garment can be worn multiple times with various looks.

Usually, Women, (i am referring specifically to women here) purchase one whole outfit and once worn in a week do not like to repeat it again that week or the subsequent week. So, they purchase different outfits and help the apparel industry to prosper. 🙂

It is not that I am against the apparel industry. In fact, I want to promote ‘Less is More’ and would encourage People to buy good & branded clothes which can be worn for longer duration and at the same time can be styled in various ways. Clothes can be clustered in various groups and be worn according to need of the day.

‘Clustering’ helps in avoiding last minute rush and everyday hassle of ‘don’t have anything to wear’. We can start the day with positive and relaxed way. It just needs a little bit of planning and foresight which anyone can master over a period of time.

I will be covering more on clustering in my next article.

If you need to know more on clustering or need help with your wardrobe, please write to asmita.aic@gmail.com and we will get back to you with your queries. We also conduct sessions which shows different styles and looks.